Survey Results: Product Management Certification

OK, the Cranky Product Manager  little survey on the value of certification for product managers is CLOSED.

Brief highlights:

• 188 responses
• 98% of you are currently, or were once, product management or product marketing professionals
• 58% of you have no certification of any kind. (110 people)
• 34% of you are Pragmatic Marketing Certified. (64 people)
• Very few of you are certified as AIPMM CPMs (14 / 7.45%) , AIPMM CPMM (5 / 2.6%), or PDMA NPDP (6 / 3.2%)
• For the PDMA and 2 AIPMM certifications, nearly 2/3 of the respondents were unfamiliar with the certification.
• In contrast, only 25% were unfamiliar with Pragmatic Marketing’s PMC certification.
• 62% thought the Pragmatic Marketing certification was somewhat or very valuable.  The numbers were far less for AIPMM or PDMA, mainly because people were unfamiliar with these certifications.
• The most frequently cited reasons for getting certified was “my company paid for it” and “my company requires all PMs get it.”
• The more junior you are, the more certification helps you.
• A huge number of you passionately believe that certification is a “huge waste of time.”

Here’s the complete report via HTML, courtesy of Survey Gizmo:  Product Management Certification Survey.  It includes all the answers to the “essay” questions.  Very interesting comments. Check it out.

Here are the results in PDF, for if/when Survey Gizmo deletes the above web page (also contains the complete answers):
PM Certification Survey Results Report (PDF).

Here’s all the raw survey results in Excel (with IP addresses stripped out), so you can cross-tabulate answers:
PM Certification Survey Raw Data (Excel).

And a few lovely charts and graphs:

Tagged as: aipmm, pdma, pragmatic marketing, product manager certification